ProductNovember 3, 202611 min read

Online store for bicycle shops: catalog, test rides and servicing

An online store for bicycle shops: list bikes by frame size and type, book test rides and service slots by phone and chat, and let riders reserve parts.

Illustration of a road bike on a repair stand, a helmet and a floor pump

"Do you have the hybrid in a medium frame?" "Can I test ride the gravel bike on Saturday?" "How much is a full service, and when can you take it?" "Do you have a 700c inner tube with a Presta valve?" A bicycle shop takes these questions all day, often while a mechanic has a bike on the stand and greasy hands, and the person on the sales floor is adjusting a saddle for someone else.

A bike shop is really three businesses: selling bikes, selling parts and accessories, and running a workshop. Customers want to check stock and sizes before they travel, try a bike before they buy, and book a service slot without a long phone call. A full e-commerce site with shipping doesn't fit a shop where most bikes leave after a test ride and a fitting.

An online store for bicycle shops can bring all three together. Aiva Chat's store is a searchable catalog of your bikes, parts and accessories, with frame sizes, wheel sizes and brands on every product. Customers reserve a bike or part to collect, order on WhatsApp with the size filled in, or send a quote request. Aiva Chat bookings take test rides and service slots, and the AI assistant answers calls and chats from the same catalog and calendar. This guide covers how that works, and what Aiva Chat doesn't do: it takes no online payments and doesn't ship.

The bicycle shops and scenarios in this post are illustrative composites, not real customers. Brand names are used as everyday examples only.

What is an online store for a bicycle shop?

In Aiva Chat, the store is a catalog at your workspace address under /shop that customers search, sort and filter by brand and product details. The AI assistant reads it when it answers calls and chats. It's not a checkout. Customers can:

  • Reserve for pickup: keep a bike or part to collect today or tomorrow.
  • Order on WhatsApp: one tap opens WhatsApp with the product, size and quantity filled in.
  • Request a quote: send one list of up to 30 products with quantities, useful for a commuter kit or a club order.
  • Ask about this: send a question about a product to your dashboard.

Each product has up to six photos, a price, up to three options such as frame size, colour and groupset, a stock status, a brand, a model number, a condition and up to 20 details of your own, such as wheel size, frame material, gears, brakes and weight. Details are shown as a specs table, read by the AI and sent to Google. See the store feature list.

Test rides and workshop jobs are bookable services, with your demo bikes, mechanics and workstands as resources so nothing is double-booked.

How the store and bookings work for a bike shop

Step 1: Set up your categories

Nest categories two levels deep: Bikes, then Road, Hybrid, Mountain, Kids and Electric; Parts, then Tyres and tubes, Brakes, Drivetrain; Accessories, then Helmets, Lights and Locks. Up to 200 categories in all.

Step 2: Add bikes with sizes as options

One model is one product with frame size and colour as options. Put the maker in the brand field and fill in wheel size, gears and brakes. Customers and the AI search on them.

Step 3: Bring parts in by spreadsheet

Parts and accessories run to hundreds of lines. Import them from CSV or Excel, or from a Shopify or WooCommerce export. Matching SKUs update existing products, and new rows arrive as drafts. For items without a sheet, take a photo and AI drafts the product for you to check.

Step 4: Add test rides and services

In bookings, add "Test ride, 30 minutes" with your demo bikes as resources, and workshop services such as "Basic tune-up", "Full service" and "Puncture repair", each with a duration and price. Add mechanics as staff with their own hours.

Step 5: Let the AI answer and book

On calls and in website chat, the assistant answers "do you have the hybrid in medium?" from the options and stock status, and books a test ride or a service slot with the same rules as your booking page, in 13 languages.

Step 6: Share it

Print shelf QR labels for the bikes on the floor, put the store link on your social profiles, and share it with local cycling clubs.

Benefits for bicycle shops

Fewer stock and size calls in the workshop

When sizes are options with their own stock status, the assistant answers size questions. Mechanics keep working and the sales floor stays with the customer in front of them.

Test rides that turn into sales

A booked test ride on the right size bike is the strongest sign a customer is ready to buy. They get an email reminder with a link to move it, and you see who's coming in the calendar.

A workshop calendar that matches your capacity

With mechanics or workstands as resources, the calendar never books more services at 10 AM than you can work on. Spring tune-up season stops being a pile of handwritten tickets.

Parts reserved before the trip

A commuter with a flat can reserve the right inner tube and collect it on the way home. You accept or decline, and they're emailed your answer.

Used bikes listed honestly

Mark second-hand bikes as used with their own photos, and set them to sold when they go. Customers and search engines see what's what.

Most bikes are sold on a test ride. The catalog's job is to get the right size waiting at the door.

Bicycle shop use cases

These examples are composites of a normal season at a local bike shop.

The first road bike

Problem: A new rider isn't sure which frame size suits them. How Aiva Chat handles it: The assistant shares the height-to-frame guidance you've written for that model, shows which sizes are in stock, and books a test ride on two sizes for Saturday. Outcome: The rider tries both, and your staff fit the right one.

The spring service rush

Problem: Every commuter wants a tune-up in the same fortnight. How Aiva Chat handles it: Services are booked against your mechanics' hours, and the AI phone agent offers the next free slots when this week is full. Outcome: A full but manageable workshop instead of a queue of bikes in the corner.

The flat tyre on the way to work

Problem: A commuter needs a specific tube and a tyre lever before evening. How Aiva Chat handles it: They search the store, reserve both for pickup today, and you accept. Outcome: A five-minute collection on the way home.

The family buying three kids' bikes

Problem: A parent needs bikes for three children of different ages, plus helmets. How Aiva Chat handles it: They send a request list with sizes and quantities. Outcome: Your team replies with a quote and a time to come in and fit them.

Catalog and bookings vs. full e-commerce vs. a phone and notebook

Phone and notebookFull e-commerce siteAiva Chat store + bookings
Bikes with frame sizes and their own stockNoYesYes, up to 3 options per product
Test ride bookingsBy phoneRarelyYes, on demo bikes as resources
Workshop service slotsHandwrittenUsually a separate toolYes, against mechanics' hours
Reserve parts to collectNoSometimesYes, today or tomorrow
Answers calls from the catalogOnly when freeNoYes
Online payment and shippingNoYesNo, pay in the shop

If you ship bikes and parts across the country, a full e-commerce site fits better. If riders come in to test ride, get fitted and leave their bikes for servicing, a catalog with bookings matches how a local bike shop already works.

How to set up your bike shop in Aiva Chat

Step 1: List the bikes on your floor first

Count your plan's limit: 50 products on sale on Starter, 200 on Growth and unlimited on Pro. Sizes and colours are options, so one model is one product.

Step 2: Write your shop information

Opening hours, warranty terms, finance or exchange offers, assembly and fitting, test-ride rules such as ID and a helmet, and payment methods. The assistant answers only from what you write.

Step 3: Write sizing guidance

A short chart of rider heights against frame sizes for each type of bike lets the assistant help on calls.

Step 4: Set up test rides and workshop services

Add demo bikes as resources, mechanics as staff, and decide which services need your approval, such as major repairs where you want to see the bike first.

Step 5: Connect the assistant

Create an assistant with your OpenAI key, connect a Twilio number, add your WhatsApp number in store settings and add the chat to your website.

Step 6: Test with real questions

Ask for a frame size you don't have, a service slot on a full day, and a part you don't stock. Check the answers match your store and calendar.

Common mistakes bike shops make

One product per frame size

Separate products for every size clutter search and use up your limit. Use options.

No buffer between workshop jobs

If every service is booked back to back with no gap, one stuck bolt delays the whole day. Add buffer time to services that need it.

Letting the AI diagnose faults

A creaking bottom bracket or a buckled wheel needs a mechanic's eye. Add a rule that books an assessment rather than guessing at a repair price.

Leaving sold used bikes on sale

A second-hand bike that sold yesterday but still shows in stock wastes a trip. Mark it sold the same day.

Expecting texts

Reservation updates and service reminders go by email. Texting is paused in Aiva Chat while US carrier registration (A2P 10DLC) is completed.

Best practices for bike shop catalogs

  • Fill in wheel size, gears and brakes on every bike.
  • Write sizing guidance per type of bike.
  • Use quantity tiers for tubes, cables and brake pads.
  • Use pre-order with a date for bikes you're waiting on.
  • Price common services openly and book an assessment for anything uncertain.
  • Check Insights for parts customers ask about that you don't list.
  • Get listed on Aiva Find so riders nearby find your shop and booking link.

Add a website with booking and the store built in

If you don't have a website, the AI website builder writes one from a few questions, with your store at /shop, your test-ride and service booking page at /book, and the website chat built in. It's sent to Google and lives at your workspace aivachat.io address. If you also rent bikes out, our post on equipment and vehicle rentals covers multi-day hire, and the post on two-wheeler service centres covers service bookings for motorbikes and scooters.

For riders who want to understand frame sizing before they visit, Sheldon Brown's long-standing guide to bicycle frame sizing is a useful reference to link from your own sizing notes.

Conclusion

A bicycle shop sells bikes that riders want to try, parts that commuters need today, and workshop time that fills up every spring. An online store for bicycle shops built as a searchable catalog, with bookings attached, covers all three: frame sizes and colours as options with their own stock, reservations for bikes and parts, WhatsApp orders, test rides on demo bikes, and service slots against your mechanics' hours. The AI assistant answers calls and chats from the same catalog and calendar.

The limits are worth stating plainly. Aiva Chat doesn't take online payments or arrange shipping. Reservations don't lock stock, so set the bike or part aside when you accept. And the assistant only shares the sizing guidance and prices you write; it won't diagnose a fault.

Start with the bikes on your floor and your three most common services, then add parts as you go.

Ready to put your bike shop online?

Start a 14-day free trial with no card, add your bikes and a test-ride service, and try a booking from your own phone. The pricing page shows product limits for each plan, or book a demo to walk through your catalog and workshop with us.

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Written by

The Aiva Chat team

Aiva Chat

Posts from the people building Aiva Chat in Rajkot — how the product works, what we have learned building it, and guides for getting the most out of an AI receptionist.

Rajkot, India · at Aiva Chat since 2024

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FAQ

Common questions.

How do I list one bike model in several frame sizes and colours?

Create one product and add frame size and colour as options. A product can have up to three options, and each combination can have its own price and SKU, so an extra-large frame or a different groupset can be priced differently. Mark sizes that sell out as out of stock, and the assistant answers size questions on calls from the same options.

Can customers book a test ride?

Yes. Add a test ride as a bookable service, such as 30 minutes, and attach your demo bikes as resources so two people can't book the same bike at once. Customers book on your booking page, in website chat or by phone, and get an email confirmation with a link to move or cancel. You can require your approval first.

Can riders book a service or repair slot?

Yes. Add each service as its own bookable type, such as a basic tune-up, a full service or a puncture repair, with a duration and price. Add mechanics as staff with their own hours, or workstands as resources, so the calendar never books more bikes than you can work on. Payment happens in the shop.

Can customers buy a bike online from my Aiva Chat store?

No. The store is a catalog, so there's no online payment. Customers can reserve a bike or part to collect today or tomorrow, order on WhatsApp with the size filled in, request a quote for several items, or ask a question. They pay your usual way when they visit, including any finance or exchange offers you run.

Will the AI tell a rider which frame size to buy?

It shares the sizing guidance you write, such as a chart of rider heights against frame sizes for each model, and it reads the sizes you have in stock. It won't guess a fit beyond what you've written. For a proper fit, it suggests booking a test ride so your staff can check the rider on the bike.

Can I list used and refurbished bikes?

Yes. Each product has a condition field for new, refurbished or used. List each second-hand bike as its own product with its own photos and details, and set it to sold when it goes so customers can't reserve it. Describe wear and any replaced parts honestly, and put the maker in the brand field.

Can I rent bikes out by the day as well?

Yes. Bookings support day-based rentals: add a rental with your hire bikes in its pool, set pick-up and return times, and set a minimum and maximum length of up to 90 days. Aiva Chat checks each bike for the whole stretch before booking. Any security amount is collected your usual way, because Aiva Chat takes no payments or deposits.

What does it cost for a bicycle shop?

Plans are $49, $99 or $199 a month, with a 14-day free trial and no card. Starter allows 50 products on sale, Growth 200 and Pro unlimited, and every plan includes the store, bookings, calls and website chat. AI usage is billed by OpenAI on your own key and calls by Twilio on your own number.

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