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© 2026 AIVA Technologies Pvt. Ltd.·Made with care in Rajkot, answering in 12 languages.
‹ All customer stories
FeaturedHealthcare·Mumbai, India·480 employees·Since 2024·6 min read
L
Lumen Labs
Diagnostic chain · 36 centres across Maharashtra · 2.4M tests / year

How Lumen Labs handles 12,000 patient calls a month — and gave their nurses their nights back.

Dr. Reza Kulkarni runs clinical ops at Lumen Labs, a diagnostic chain with 36 centres across Maharashtra. After three years of nurses fielding appointment changes at all hours, he replaced the entire after-hours phone tree with AIVA — and watched 12,000 patient calls a month resolve themselves.

Monthly spend
~₹9,999/mo
Channels
Voice + SMS
Time to live
2 days
Rolled out in
Hindi · Marathi · English
“

Half our patients reply to appointment SMS at 2 AM. AIVA handles every one of them — and our nurses don't have to look at their phones until 9.

D
Dr. Reza Kulkarni
Chief Medical Officer · Lumen Labs

The challenge

Nurses on call at all hours.

Diagnostic clinics live and die by appointment scheduling. Show up, draw blood, run tests, deliver results, get paid. Miss an appointment and you've burned a slot — at Lumen's volume, that's hundreds of empty chairs a week.

The problem wasn't the bookings. It was the changes. Patients confirm an 8 AM blood test, then text at 11 PM the night before to reschedule — flu, work, school run, the usual. Until 2024, those texts went to a duty nurse's phone. Three nurses on rotation, sleeping with their phones face-up.

The math was painful. Lumen handles roughly 12,000 inbound patient calls a month — most of them about scheduling. About 4,000 come in outside business hours. At one to two minutes per response, that's 120+ hours of unpaid clinical time per month being burned on rescheduling, all of it after dinner.

Before AIVA · what wasn't working
1

Three nurses on after-hours rotation, fielding patient SMS until midnight.

2

Average response time to a reschedule request: 4 hours. Patients gave up and just no-showed.

3

No-show rate stuck at 14% — nearly 1 in 7 booked slots burned.

4

Nurse turnover up 22% YoY. The phone duty was the most cited reason.

The setup

Two days. Three languages.

Reza had two requirements before signing off. First, the AI had to handle Marathi natively — most of Lumen's patients in Pune and Nashik don't speak Hindi as their first language. Second, anything medically uncertain had to escalate to a human, instantly.

They piloted Voice + SMS over a long weekend. Tuesday morning the assistant took its first patient call — a woman wanting to reschedule her 7 AM cholesterol test. AIVA picked up on the second ring, in Marathi, and rebooked her for Friday. No human looked at the call. By Friday afternoon, AIVA had handled 340 calls and 1,200 SMS replies.

The escalation rules took the most thought. Reza wanted clear lines: any mention of bleeding, chest pain, fainting, or pregnancy goes to a human within 60 seconds. Anything about test results — confidential. Anything about a paid invoice — also human. Everything else, AIVA could handle.

The integration into Lumen's existing scheduling system (a custom HTTP step) took a single afternoon. Their patient records system was already exposed via internal API — AIVA just needed an auth token. Reza signed off on the rollout on Sunday night. The on-call rotation ended on Monday.

What they deployed
VoiceTwilio · Hindi + Marathi + EnglishSMSTwo-way appointment managementAnalyticsDaily volume + escalation tracking
How it rolled out
FRI · 4:00 PM
Signed up for trial
SAT · all day
Wired escalation rules with clinical team
SUN · evening
Reza signed off · go-live approved
MON · 7:00 AM
First live patient call (Marathi)
FRI · week 1
340 calls + 1,200 SMS handled · zero escalations missed

The outcomes

Three months in, the math held up.

12k
Patient calls / month
Resolved end-to-end without a nurse touching the phone. 96.4% resolution.
↓62%
No-show rate cut
From 14% to 5.3% — proactive AIVA reminders + instant rescheduling closed the gap.
0.8s
Avg pickup time
Down from a 4-hour wait. Patients on average get answers before they finish typing.
0
Off-hours nurse pages
No more 11 PM phone duty. Three nurses moved to clinical work; one promoted to ops lead.

The story I tell new nurses now is — you'll never carry a duty phone here. We give you a stethoscope and you keep your evenings. The recruitment difference has been remarkable.

— Dr. Reza Kulkarni, Chief Medical Officer, Lumen Labs

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